Monday, 30 November 2015 14:31
An enlightening article by guest writer David Craig (Neil Glass)
In 2004, I wrote a whistle-blowing book RIP-OFF! The Scandalous Inside Story of the Management Consulting Money Machine. I sent the book to all the main literary agents and got enough pre-printed refusal letters to wallpaper a medium-sized house. But just as I was about to give up, one agent actually read my book and offered to represent me. (The fact that this agent takes the time to look at all submissions, however awful many of them are, may be the reason this agent has been the world’s best-selling agent for the last four years)
However, getting an agent is only half the battle and although my agent was convinced my book would sell, he couldn’t get any publishers to buy it. That left me with a difficult choice – bin the book or publish it myself. In those days there wasn’t any CreateSpace. So I set up my own publishing company, The Original Book Company, with myself, Neil Glass, as CEO, secretary, PR person, cleaner and general gofor. Then, to disguise that this book was a self publish, I invented a name for the author – David Craig.
As the book was quite controversial, I was fortunate enough to get some journalists writing articles about it and have sold about 8,000 copies.
Monday, 04 May 2015 20:37
and data to back them up.
A couple of months back, my friend Adam Fenner, who had been a guest blogger on here before, did a series of blogs on his website about the publishing industry and self-publishing. I was going to extract his blogs and repost them here, but I recently learned that this is a bad idea. I found this out when I asked permission from a blogger to repost an excellent blog on publishing and vanity presses here. He informed me that “If you reprint it, you’ll trash search engine visibility for both of us. Search engines hate duplicate content.”
So, in the future, I will link to blogs of interest instead of asking to repost them.
But since it’s relevant to self-publishing, here’s the link to Dave Bricker’s wonderful and cautionary post:
Monday, 06 April 2015 19:55
on April 6th, 2015 at 8:31 PM
I know that I was going to blog only every other week until the end of April, but after reading over the two previous blogs on self-publishing, Scott Gamboe offered some additional thoughts from his experiences. Being short, I figured I’d slip this one in.
I checked with Borders when my first book (traditionally published) hit the shelves (in 2006). Their website allowed you to select any store in the country and check to see if a given book was in stock. I found that only about half the stores had it. And that number may not be accurate, because I only checked about two dozen stores, which wouldn’t be much of a representative sample. So, as Rick said, there are no guarantees how many stores you’ll get into, or how long the book will stay.
I did a number of book signings. They lasted anywhere from 2-4 hours. I would end up selling anywhere from 1-4 books per hour. Since my royalty percentage was in line with what Rick outlined previously, that wouldn’t even pay for the gas to drive to the bookstore, not to mention my time.
Monday, 30 March 2015 19:07
on March 30th, 2015 at 8:23 PM
Last time, I tried to give the definitions and explanation of the various publishing outlets available today. In this part I want to look at some of the reasons new authors believe that traditional publishing is the only way to go.
All the time I hear the same reasons why authors want to seek out traditional publishers. All of these are myths, and I’ll explain why they are point by point.
(POINT 1) The author doesn’t know how to market and doesn’t want to be involved in marketing.
(RESPONSE-1) Writers have always had to be involved in marketing. The general philosophy of the large publishers is to give a book a reasonable nudge, but sometimes this amounts to little more than announcing the release in the information they send out to bookstores and maybe an ad in a trade magazine if it’s something they really want to push. I know this seems to make little sense, but it’s pretty much how things are. If you don’t believe me, do the research yourself. And the smaller the publisher, the less money they have to spend on advertising. Most books are given a few months at most to prove themselves. Those that take off may get more publicity. Otherwise, it’s on to the next set of releases.
Tuesday, 17 March 2015 19:46
on March 17th, 2015 at 9:30 PM
Three years ago, Scott did an excellent post on this topic. At the time, the “self-publishing revolution” was barely five years old, and in the minds of many would-be authors, the traditional publishing route was still the only credible way to get published. It’s time to revisit this.
In the past three years, self-publishing has become more respectable. The sad part is that authors who believe traditional publishing is still the best route have not done their research. It may well be best for some, but it’s certainly not a clear call anymore. I quote the TV seriesThe X-Files: “The truth is out there.”
Tuesday, 06 January 2015 07:21
on January 5th, 2015 at 10:00 PM
Self-publishing perspectives 2015
As we begin 2015, I thought it would be good to provide encouragement and some warnings to writers.
First the encouragement. Some prophets of doom are predicting that the self-publishing boom is over for indie authors and that it’s going to become more dog-eat-dog than before. The following article argues compellingly against those naysayers.